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VM

Who's bright idea was this?

I just got a call from a really annoying company. I don't know why they keep calling, but for the last 4 or 5 years, this company will call us up every couple of months and offer us Saw-z-all blades. I don't think we've ever bought anything from them, but yet they call us and act friendly and chummy until we say that we aren't interested at which point they get pissy and we often end up hanging up on them.

On what planet does this seem like a good marketing strategy? I think someone misunderstood the whole "people like dealing with people" concept from marketing and sales. Yes, I do appreciate making contact with a real live human when I need to place a special order, or deal with something that might need a person to figure out how to make the order go through right, or quickly etc... That's cool.

On the other hand, the Hard Sale technique just seems really stupid, especially in an industry like construction where a good number of people might actually tell yout to Fuck Off (tm) if you annoy them (as opposed to other industries where diplomacy is more widely know of and practiced ;). At this point, even if I did need Saw-z-all blades, I probably wouldn't buy them from these guys just because I don't want to encourage them.

Isn't the construction industry glamorous? :-p

Comments

With any sort of telemarketing call (any time anybody calls trying to sell something), if you tell them, "I don't do business over the phone" and/or "No, no, no. (3 times is important). Remove my name and remove my phone number from from your call list, I repeat, Remove my name and remove my phone number from your call list." That should end it. I personally like getting telemarketing calls b/c gives me a chance to practice my demonic sounding screams/laughs and is also the reason I d/l such wav files as people screaming, having sexj, etc that I can play in the background :o)
I do know how to deal with tele-marketers. Since the telephone market got de-regulated, I've had to deal with them on a semi-regular basis. At this point we've managed to be put on almost everyone's do not call list so we get very few unsolicted calls at this point.

The reason I mentioned this company is that they start out being super-friendly and then get super-pissy. It just seems like a non-brilliant way to go about trying to get customers. It's almost as if they thought that the business plan for a tele-marketer was too likely to generate business so they picked one that would be less productive.